Method
Adam Lowry is the co-founder and Chief Greenskeeper of Method Products, Inc., the leading innovator in hip, healthy home care products. Lowry believes that business is our greatest vehicle for positive social and environmental change and that design, redefined, has the power to change our world. As Chief Greenskeeper at Method, Lowry's focus is bringing sustainable innovations to product design, sourcing, production, and marketing.
Prior to founding Method, Lowry worked as a climate scientist at the Carnegie Institution of Washington, developing software for the modeling of climate change, including work on the Kyoto Protocol of 1997.
Lowry began his career in product design in the automotive industry. He has been honored as a Vanity Fair Global Citizen and Man of the Year by People for the Ethical Treatment of Animals. In 2006, Method ranked #16 on Fast Company?s Fast 50, the 50 most innovative companies in the world.
Lowry holds a B.S. in Chemical Engineering from Stanford University, and lives in San Francisco with his wife Mara and daughter Kenning.
Related Links: http://methodhome.com/
Last Updated: Wed, Oct 5, 2011
| Category | Title | Author/Speaker | Organization | Length | Date |
|---|---|---|---|---|---|
| Video | Patenting Technology Over Products | Adam Lowry | Method | 00:42 | 11/2011 |
| Video | The Importance of Product Adoption | Adam Lowry | Method | 02:58 | 11/2011 |
| Video | Culture as a Sustainable Advantage | Adam Lowry | Method | 03:20 | 11/2011 |
| Video | The First Sales | Adam Lowry | Method | 04:19 | 11/2011 |
| Video | Proving the Business Case | Adam Lowry | Method | 05:39 | 11/2011 |
| Video | Serial Innovation to Create Change | Adam Lowry | Method | 06:39 | 11/2011 |
| Video | Method to Success [Entire Talk] | Adam Lowry | Method | 01:01:30 | 11/2011 |
| Podcast | Method to Success | Adam Lowry | Method | 01:02:22 | 11/2011 |
In this short video, Method Products Co-Founder Adam Lowry explains why his company is more likely to patent new technologies related to product development than to patent product formulations.
To find success, you need to design innovation for adoption by consumers, says Adam Lowry of Method Products. According to Lowry, no matter how innovative or sustainable your product may be, if using it is difficult or inconvenient for customers, they will not buy it.
Method Products prides itself on maintaining a unique, open and collaborative culture, says Co-Founder Adam Lowry. Moreover, this commitment offers Method an advantage over larger competitors. Lowry describes how culture affects product prototyping and realization, hiring practices and the values empowering employees to live the mission.
Co-Founder Adam Lowry shares stories from Method's early efforts to revolutionize the cleaning products market. He describes the challenges of cold calling on customers, making the first sales and scrambling to fulfill orders.
Method Products had a lot to prove when trying to take on some of the world's largest consumer brands, according to company co-founder Adam Lowry. Here he tells the story of trying to land a major retail account, and how resourcefulness and an emphasis on design helped to close the deal.
Co-Founder Adam Lowry loves it when competitors copy Method's products because it means they are changing the rules of the game. Lowry also explains why this allows his company to innovate in the cleaning products category and pushes their industry to create desired social change. 
Adam Lowry, co-founder of Method Products, has spent the last decade developing sustainable products that caused major disruption in the consumer goods sector. Lowry offers many of principles that guide Method's path to success and he describes the different obsessions the company keeps to deliver on its promises to customers.
Adam Lowry, co-founder of Method Products, has spent the last decade developing sustainable products that caused major disruption in the consumer goods sector. Lowry offers many of principles that guide Method's path to success and he describes the different obsessions the company keeps to deliver on its promises to customers.