Bing was Chief Creative Officer of Electronic Arts from 1998 to 2008, after heading EA marketing and product development off and on since EA's founding. He joined EA in 1982 and helped write the founding business plan that attracted KPCB as an initial investor. Bing has driven EA's branding strategy with EA Sports, EA's pricing strategy for package goods and online games, and he has contributed design and marketing on many EA franchises, including John Madden Football, The Sims, Sim City, Need for Speed, Tiger Woods Golf, Club Pogo and Command, and Conquer.
Gordon has been a director at Amazon since 2003, and he was a founding director of Audible, Inc. He is also a trustee of the Urban School of San Francisco. Gordon earned an M.B.A. degree from Stanford University, and a B.A. degree from Yale University.
Related Links: http://www.kpcb.com
Last Updated: Tue, Nov 17, 2009
|Podcast||A Serious Take on Internet Game Play||Mark Pincus · Bing Gordon||Zynga||01:04:48||10/2009|
|Video||Building Hi-Tech Skyscrapers||Mark Pincus · Bing Gordon||Zynga||04:03||10/2009|
|Video||The Fight for Corporate Control||Mark Pincus · Bing Gordon||Zynga||04:39||10/2009|
|Video||Product Management as CEO Training||Mark Pincus · Bing Gordon||Zynga||02:56||10/2009|
|Video||Testing and Metrics are Imperative||Mark Pincus · Bing Gordon||Zynga||01:57||10/2009|
|Video||Quick and Frequent Product Testing and Assessment||Mark Pincus · Bing Gordon||Zynga||04:26||10/2009|
|Video||A Serious Take on Internet Game Play (Entire Talk)||Mark Pincus · Bing Gordon||Zynga||01:04:14||10/2009|