Register
Why register?
- Download your favorite videos
- Build & share playlists with friends
- Get updates on new videos & podcasts
Registation Options:

Login


You can also
Forgot your password?
Don't Write a Mission Statement, Write a Mantra October 20, 2004
Guy Kawasaki    |   Garage Technology Ventures
Entrepreneurial Thought Leader Speaker Series
Description
Kawasaki talks about how a mission statement, while touted as necessary for any company, often is not representative of the true meaning of the company. Instead, a mantra is shorter and captures the essence of the organization.

Statistics
Loading statistics data please wait...