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Testing the Market Viability of a New Technology November 03, 2004
Randy Adams    |   AuctionDrop
Entrepreneurial Thought Leader Speaker Series
Description
Adams talks about testing the viability of a new technology with potential customers. He recommends entrepreneurs conduct polls and surveys to determine whether there is demand for the technology in the market. Never commit to a large development effort without prototyping the technology first and taking it to a potential target market, he cautions.

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