| Building Five Cultures in One Organization | May 01, 2007 |
Andy Freire
|
Axialent |
Endeavor's Entrepreneurs' Summit |
| Views: 1410 |
|
| Video 9 of 9 from this talk |
- 02:21What You Do Defines Your Culture
- 03:22Three Building Blocks of Organizational Culture
- 01:31Five Archetypes of Culture
- 04:02Culture Archetypes: Customer-focused Culture
- 04:05Culture Archetypes: One-team Culture
- 03:04Culture Archetypes: Innovation Culture
- 02:07Culture Archetypes: Achievement Culture
- 02:24Culture Archetypes: People-first Culture
- 03:33Building Five Cultures in One Organization
Description
After discussing his five archetypal organizational cultures, Andy Friere, Co-founder and CEO of Axialent, clarifies that while ultimately an organization wants to have each of the five cultural archetypes, the way to achieve this balance is to develop one archetype at a time over a period of years. The five cultural archetypes that Friere describes include: 1) Achievement, 2) Innovation, 3) One team, 4) People-first or 5) Customer-focused.
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