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How to Give Bad News to Investors During Difficult Times May 19, 2008
Chip Conley    |   Joie de Vivre Hospitality
Negotiation Course
Description
During the economic downturn of 2002, instead of distributing dividends, Joie de Vivre was forced to ask investors to help out the company financially.  Rather than approaching investors in a completely solemn manner, Conley explains how approaching his investors with a sense of humor helped in the negotiation and persuasion process.

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