| Beyond Socially Responsible Business | October 15, 2008 |
William McDonough
|
William McDonough + Partners |
Entrepreneurial Thought Leader Lecture |
| Views: 2619 |
|
| Video 1 of 8 from this talk |
- 04:15Beyond Socially Responsible Business
- 01:54Opportunity in the Failure of Design
- 02:02Being Less Bad is Not Being Good
- 02:15The Goal of Efficient Leadership
- 02:16Business Fueling - And Refueling - Itself
- 09:06Clean Design Protocol from the Bottom Up
- 01:20Products for Life, Customers for Life
- 01:11Architecture's Effect on Productivity
Description
Any "ism" is an extreme and dangerous thing, says William McDonough, McDonough + Partners. And finding that balance between capitalism, socialism, and ecologism is the engineering of good design and sustainable development. Using a mathematical fractal paradigm, here McDonough puts forth questions that every ecologically- and socially-minded entrepreneur should pose to produce a product and business model that is simultaneously profitable, equitable, and renewable.
Comments 
Related Videos:
