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Market Risk and Technology Risk November 11, 2009
Steve Blank    |   Serial Entrepreneur
Entrepreneurial Thought Leader Lecture Series
Views: 5720
Creative Commons License
Description
Market risk is the concern that you'll find your customers before you run out of funding. A technical risk asks if the innovation is in place to bring your start-up idea to market successfully. Both of these concerns are paramount for an entrepreneurial venture, says serial entrepreneur Steve Blank, and both have the potential to cause a young business to shutter.

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