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What I Did Learn at Business School January 20, 2010
David Heinemeier Hansson    |   37signals
Entrepreneurial Thought Leaders Lecture Series
Description
What was one of the main things David Heinemeier Hansson took away from business school? Buy for $1, sell for $2. While it may seem like a simple idea, some of the most basic lessons are the most difficult to understand. For him, these lessons have helped him better understand capitalism. Through this clarification, he has realized that you have to both appeal to people's own self-interest and assign some value to a job or product.

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