| Are Business Plans a Work of Fiction? | April 07, 2010 |
Randy Komisar
|
Kleiner Perkins Caufield & Byers |
Entrepreneurial Thought Leaders Lecture Series |
| Views: 7924 |
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| Video 2 of 10 from this talk |
- 01:00:49Getting to Plan B (Entire Talk)
- 02:06Are Business Plans a Work of Fiction?
- 01:24The Benefits of Mapping Plan A
- 04:25Analogs and Antilogs: Nothing is "Revolutionary"
- 02:17Identifying Leaps of Faith
- 01:42Investment Arenas of 2010
- 01:38A Day in the Life of Randy Komisar
- 05:11The Valley Absorbs Failure
- 02:55A Customer's Unknown Delight
- 03:20Beyond the Social Web
Description
Can one truly develop a business plan before having a product or a customer in-hand? Not very successfully, contends KPCB partner Randy Komisar. In this clip, Komisar discusses the premise for his book, "Getting to Plan B", in which he points out how often the theory of a start-up succumbs to its execution. Komisar goes on to point out that thinking of Plan B as part of the process can change the way we think about constructing and managing the start-up.
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