| Endure Like the Grateful Dead | March 02, 2011 |
Guy Kawasaki
|
Garage Technology Ventures |
Entrepreneurial Thought Leaders Lecture Series |
| Views: 2213 |
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| Video 9 of 12 from this talk |
- 01:02:20Creating Enchantment [Entire Talk]
- 03:44Keys to Increasing Your Likability
- 02:50Aspects of Building Trust
- 02:43Are You Ready to Roll the DICEE?
- 01:44Conduct a Pre-mortem Meeting
- 03:21Tell a Story and Plant Many Seeds
- 00:51Speak with Salient Points
- 05:30You Must Overcome Resistance
- 01:07Endure Like the Grateful Dead
- 01:47Connection Through Reciprocation
- 02:58Using Technology to Communicate
- 04:01How to Enchant Your Boss and Employees
Description
Author and entrepreneur Guy Kawasaki shares how The Grateful Dead has continued to endure as a popular musical act. The legendary band encourages access for fans to record the group's music at concerts and to then share the music with others. This seemingly counter-intuitive idea, according to Kawasaki, is an important key to the group's enduring popularity.
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