| Take Bold Action | November 02, 2011 |
Marten Mickos
|
Eucalyptus Systems, MySQL AB |
Entrepreneurial Thought Leaders Lecture Series |
| Views: 1769 |
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| Video 4 of 10 from this talk |
- 57:57Believe in Something Bigger Than Yourself [Entire Talk]
- 02:54Entrepreneurialism is a Belief System
- 03:53Advice and Adversity
- 04:02Take Bold Action
- 02:36Fallouts With Founders
- 04:52Company Culture Can Drive Business
- 04:40Benefits of a Distributed Organization
- 03:28Commercialization of Open Source
- 01:31The Special Value of Individuals
- 00:52Inexperience as an Asset
Description
"If you're a disruptor, you must play a bold and fun game with the big guys," says Eucalyptus CEO Mårten Mickos. During his previous tenure as CEO of MySQL AB, the management team encouraged Mickos to take bold action when a large competitor outmaneuvered the company for a critical acquisition. Mickos tells the story of how MySQL AB turned this challenge into a successful marketing opportunity.
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