| Customer Feedback Tied to Product Development | November 30, 2011 |
Jessica Mah
|
inDinero |
Entrepreneurial Thought Leaders Lecture Series |
| Views: 862 |
|
| Video 11 of 11 from this talk |
- 59:08A Startup is a Learning Experience [Entire Talk]
- 04:33You Don't Need to Drop Out of College
- 03:07The Accelerator Experience
- 03:39Are You Building Products Customer Want?
- 03:08Making Your First Hires
- 01:43When Startups Get Press Coverage
- 01:29Avoid Vanity Metrics
- 02:00Skip the Fancy Office
- 01:32Launching Too Early
- 02:02Co-Founders Provide a Sanity Check
- 02:48Customer Feedback Tied to Product Development
Description
"Get out of the building and actually watch [customers] use the product," says Jessica Mah, on the subject of customer feedback. Mah believes in-person customer meetings provide high-quality feedback that cannot be easily obtained through online testing. The inDinero co-founder also addresses the challenges in not adding features, even when specifically requested by customers.
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