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A Story of Change and Opportunity [Entire Talk] May 09, 2012
Speakers  Entrepreneurial Thought Leaders Lecture Series
Views: 6741
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Earn graduate credit for this quarter's Entrepreneurial Thought Leaders Seminar through the Stanford Center for Professional Development. Visit the online course catalog.

Description
HarperCollins President and CEO Brian Murray discusses the shifting economics of publishing and how his company, which launches 12 new products per day, is working to succeed in this disruptive period. In conversation with STVP Executive Director Dr. Tina Seelig, Murray also talks about issues of digital rights management, his company's willingness to explore new business models, and how HarperCollins manages relationships with other major players in the space.

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