Why register?
- Download your favorite videos
- Build & share playlists with friends
- Get updates on new videos & podcasts
Registation Options:


You can also
Forgot your password?
Insanely Great Integration May 23, 2012
Adam Lashinsky    |   Author
Entrepreneurial Thought Leaders Lecture Series
Views: 3211
Creative Commons License
Part of Apple's success is due to the company's ability to integrate hardware and software, says Fortune magazine Senior Editor Adam Lashinsky. Here the author of Inside Apple explains how the company wins by using a classic vertical integration model, saying 'no' to unnecessary features, and also excels at innovation by allowing product design to lead over engineering or financial concerns.

Loading statistics data please wait...