| Focus on Outcomes, Not Activity | January 23, 2013 |
Steven McCormick
|
Moore Foundation |
Entrepreneurial Thought Leaders Lecture Series |
| Views: 395 |
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| Video 2 of 8 from this talk |
- 58:02Drive Change Through Entrepreneurship [Entire Talk]
- 03:19Focus on Outcomes, Not Activity
- 03:12Challenges in a Culture of Consensus
- 04:29Philanthropy Needs Entrepreneurial Zeal
- 02:29No Incentive to Change
- 02:15Measuring the Wrong Thing
- 03:22Danger of Chasing the Money
- 04:28Be the Positive Deviant
Description
One of greatest organizational challenges in the nonprofit sector is knowing how well you are doing, says Moore Foundation President Steven McCormick. In a space with fewer precise metrics for measuring effectiveness, says McCormick, organizations must avoid following into the trap of thinking of success in terms of tactics and activities, rather than outcomes.
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