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Yelp Growth Strategies May 14, 2014
Geoff Donaker    |   Yelp
DFJ Entrepreneurial Thought Leaders Series
Views: 1336
Creative Commons License
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Yelp COO Geoff Donaker describes how the strength of the site lies in all the reviews by everyday people, and how even the small percentage of users who write reviews leads to increased engagement. He also discusses grassroots growth in new cities via recruitment of Yelp "community managers."

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