| Design is Risk-Taking | October 03, 2001 |
David Kelley
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IDEO |
Entrepreneurial Thought Leader Speaker Series |
| Views: 2374 |
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| Video 4 of 12 from this talk |
- 02:30Career Development
- 01:20Building a Personal Gratification Company
- 01:45Follow Your Passion
- 03:58Design is Risk-Taking
- 04:23Hire Great People
- 01:46The Process of Design
- 05:24Product Development Process: Observation
- 03:41Designing Products vs Designing Experiences
- 01:37Design as an Iterative Process
- 03:17Prototyping the Mouse
- 00:41Career Advice
- 01:36How do you pick clients?
Description
Kelley further describes his passion and what design means to him. He describes design as a process of having a combination of ideas in the head that need to be organized, while making a leap of faith about how it will be presented. It is a totally enjoyable experience, he says, there's a zen moment where time goes by and you lose track of everything. He presents a few design projects, including Personal Sky, SpyFish and weather-related inventions.
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