| How Consumer Markets and Enterprise Markets Drive the Software Industry | February 25, 2004 |
Ann Winblad
|
Hummer Winblad Ventures |
Entrepreneurial Thought Leaders Speaker Series |
| Views: 865 |
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| Video 3 of 14 from this talk |
- 04:19Introduction to Hummer Winblad and Mobius Venture Capital
- 07:37Drivers for Software Innovation
- 03:46How Consumer Markets and Enterprise Markets Drive the Software Industry
- 02:392004: Start of an Era of Optimism
- 02:24Trends in Seed and Series A Investing
- 04:06Hummer Winblad's and Softbank's Recent Investments
- 06:24VC Words of Wisdom for Entrepreneurs
- 01:22Keep Testing Your Core Assumptions
- 03:18Outsourcing Software Development to Asia
- 03:14Customers are Key
- 02:24The Economic Context in 2004
- 02:53The Java Standard (and Competing Technology Standards)
- 02:09The Threat of Linux to Microsoft
- 04:05Are Technologies Ahead of Their Time?
Description
Winblad talks about how the market is driven by consumers who want connectivity across devices, customizable products, and fair prices. Communication and collaboration are key to delivering the product the consumers want, she notes. The pricing structure cannot just be made up -- a company must demonstrate they can deliver undeniable short-term return on investment to the customer in order to justify the price.
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