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August 2008
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Out with the Old... In with the New
We are pleased to announce our new name - Entrepreneurship Corner - and our updated website design. The new look reflects major improvements to the site, including links to related videos, new browse features, and improved navigation. We encourage you to take a look and let us know what you think.  
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New Podcast Featuring MC Hammer and Quincy Jones III
 
Podcast: Music Artists Go Entrepreneurial
Tony Perkins, AlwaysOn
60 min. 50 sec.

Quincy Jones III, CEO of QD3 Entertainment moderates an engaging and entertaining panel discussion on the future of the music industry. Captured during the AlwaysOn Stanford Summit, panelists include Chamillionaire, Grammy Award winning & platinum recording artist, MC Hammer, and Mistah FAB. 

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Video Clips: Adapting to a Down Market
 
Video: How to Give Bad News to Investors During Difficult Times
Chip Conley, Joie de Vivre Hospitality
3 min. 47 sec.

During the economic downturn of 2002, instead of distributing dividends, Joie de Vivre was forced to ask investors to help out the company financially. Rather than approaching investors in a completely solemn manner, Conley explains how approaching his investors with a sense of humor helped in the negotiation and persuasion process. 

Video: How to Survive in a Downturn Economy
Judy Estrin, JLABS, LLC
4 min. 30 sec.

Estrin talks about the key things that entrepreneurs can do to adapt to the climate today: 1) Adjust the business model and expenses. 2) Ask yourself, can I afford to run this business at critical mass? 3) Look for areas of incremental growth. 4) Lead with tight execution skills and flexibility. 

Video: The Dynamics of Change and Fear
Carly Fiorina, Former CEO, HP
3 min. 23 sec.

Fiorina talks about the dynamics of change and fear. She notes that entrepreneurship is about risk-taking, and this is always associated with trying something new. Fiorina concludes by asserting that change involves gathering enough energy and force to overcome the power of status quo. 

Video: How to Operate in a Downturn Economy
Gordon Ringold, Surromed
1 min. 15 sec.

Surromed has had to adapt its business plan, downsize the company, and pair down numbers of diseases, says Ringold. Things are very different from when they started the company. To be stronger when markets open up and to start a company today, one must build slowly and be flexible, he notes. 

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