Branding a Product

Jensen Huang, NVIDIA

Loading video...

With every product development, NVIDIA asks What is the purpose of this product and the soul of its existence?  NVIDIA has been very successful developing distinctive brand names for their products that describe the soul of the product.  These names have become widely recognized and have given the product a personality.

Jan 29, 2003

More from this event

More from Jensen Huang

More on this topic