Business Fueling - And Refueling - Itself

William McDonough, William McDonough + Partners

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Eliminating the concept of waste, using current solar availability, and the celebration of diversity rethinks business-building resources from their most basic natural elements, and encourages entrepreneurs to think about the entire lifecycle of the products and service they create. William McDonough of McDonough + Partners calls these elements "biological nutrients" and "technical nutrients", and views them as endlessly reusable tools that feed and fuel the continuously revolving wheel between producer and consumer.

Oct 15, 2008

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