The Birth of Twitter

Jack Dorsey, Square

In this clip, Square and Twitter Co-Founder Jack Dorsey shares how Twitter came into existence, while he was working at Odeo, a consumer podcasting company. Dorsey joined Odeo to gain a greater understanding of the consumer Internet market, but eventually learned that few people at the company, including him, were interested in podcasting. Dorsey says the Twitter project began at Odeo, when at the company’s urging for new ideas, he suggested the concept that would become Twitter.