The Beauty of a Native Business Model

Cyriac Roeding, Shopkick

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Shopkick Co-Founder Cyriac Roeding discusses two schools of thought on business models. While some entrepreneurs may work hard to find a business model to layer on top of a solution, Roeding prefers to find business models that are automatically woven into the product or interaction, thus avoiding some of the constant worry over monetization.

Oct 16, 2013

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