Types of Risks

Jerry Kaplan, Winster

Loading video...

Kaplan talks about the different kinds of risks (market, financial and technical) that an entrepreneur faces when starting a company. The trick is to get the risk out as soon as possible. If your product is not obvious to the market you must go out into the market and explain it to them, he says. He shares the example of TiVo.

Oct 1, 2003

More from this event

More on this topic