Look for Opportunities to "Go Deep"

Tom Conrad, Pandora

"Miles wide and a quarter-of-an-inch deep," recalls Tom Conrad, Pandora CTO, of the work experience that he had while working at Apple. Employees were expected to dabble in all areas, from engineering to product design. Conrad contrasts this with his experience at Berkeley Systems, where he had the opportunity to deepen his expertise in a single field. He found that this latter opportunity to focus and excel has served him better than being a corporate Renaissance man.