When the economy looks down, entrepreneurs look up. Check out our series on innovating during a crisis.

Take Mental Pictures

Bob Tinker, MobileIron

Bob Tinker, co-founder and board member of MobileIron, shares wisdom analogous to the familiar phrase, “Stop and smell the roses.” He recalls how a skydiving instructor once advised him before the jump that, despite the adrenaline rush during the fall — which for some is nothing but a blur afterward due to the sensory overload — to remember to “slow your brain down and take mental pictures.”