"Don't just ride a trend, build a lasting company," says Jay Kaplan, co-founder and CEO of cybersecurity startup Synack. Kaplan also advises aspiring entrepreneurs to hire employees and bring on investors and advisors who will propel a business forward. He emphasizes the importance of pursuing bold ideas, not boring ones, and staying committed: "Be passionate, but patient about the grand vision."

Don’t shy away from concerns that challenge your business strategy. Face challenges head on to develop and scale effective solutions.

Entrepreneur Jay Synack explains how the experience as cybersecurity experts in the National Security Agency among those on his startup team helped override the doubts of early customers. He also discusses how the use of crowdsourced hackers to identify system vulnerabilities also raised concerns initially, but then proved so effective that one customer even became paralyzed with fear after seeing the results.

Synack Co-Founder and CEO Jay Kaplan talks about launching his cybersecurity startup after attending George Washington University under a Department of Defense scholarship program. He went on to serve as a cybersecurity expert in the department, and here, recalls the moment he realized when the skills, experience and colleagues gained in government could be leveraged to start a company.

Jay Kaplan, co-founder and CEO of cybersecurity startup Synack, describes the immense need for technology experts to combat the ubiquitous threat of malicious hackers. He mentions high-profile attacks on major businesses and organizations, but also demonstrates how even an inconspicuous online account can be attacked within minutes by automated hacking programs.