Starting Up in a Downturn
June 23, 2022
Original stories about entrepreneurship and innovation from Stanford experts.
Entrepreneurial leaders must tackle significant decisions and dilemmas. What frameworks and principles do leaders use to navigate these critical junctures? This collection shares how entrepreneurs, innovators and leaders 1) define their own principles and 2) use values-based principles to tackle pivotal decisions.
Video ClipPutting Principles Before Short-Term Profit
Video ClipList Your Principles, Then Live Them
Video ClipTranslating Values into Day-to-Day Decisions
A new generation of aspiring entrepreneurs are demanding learning tools to create and apply ethical solutions at scale. This collection brings you three perspectives on achieving a new era of entrepreneurship education. Learn how students, faculty, and institutional leaders are equipping future entrepreneurs and innovators with the values and principles to help navigate ethical dilemmas. Learn more about STVP’s Principled Entrepreneurial Action and Knowledge (PEAK) initiative at stvp.stanford.edu/peak.
Many people go through life believing that innovation can’t be taught. You can learn to be creative and innovative. This collection will help you understand how to begin feeding your imagination with sci-fi stories that spark ideas and constraints that challenge you to turn ordinary solutions into original inventions.
Tech hubs like Silicon Valley don’t appear out of nowhere. Like lush natural habitats, startup ecosystems thrive under specific environmental conditions. They require institutions like universities to experiment and innovate, risk-takers who dare to turn bold ideas into ventures, and policies that encourage entrepreneurship and investment. This collection explores the environmental forces that influence entrepreneurship.
Culture is the DNA of your organization. Culture informs decisions to hire and fire, determines the speed with which new strategies are implemented, and even shapes a team’s tendency towards safe or novel ideas. This collection will help you understand why culture matters and how to cultivate an environment that supports your company's priorities.
Competitive organizations develop systems of continual innovation. They invest in teams where cognitive diversity is valued, where boards are filled with engaged advisors, and where failure and risk are rewarded. This collection highlights key insights to help you understand how to foster an innovative organization.