Entrepreneurs must have passion. Passion and vision are the things entrepreneurs fall back on when their company goes through highs and lows. Bobby Beaver, vice president of technology at Zazzle, explains that the reasons for starting a venture should not be monetary but it should be passion - deep caring for a problem and the drive to solve the problem.

Beaver tells entrepreneurs to question everything people are telling them to do. Do not accept the status quo, he says. Do not give in to the notion that if it is has been done a certain way, you have to do it the same way, he adds.

Beaver talks about how it is necessary for every company to adapt at every step as it grows, depending on the competitive landscape or technological advances, to make the most of opportunities along the way.

Beaver says that one of the most important lessons he has learned at Zazzle is to have confidence in yourself and your team.

Beaver believes nothing is more important for a company than the people that comprise it. This is why the Zazzle founders stress culture in their company. They constantly try to infuse values of innovation and empowerment amongst their people. Along with all this, the company also incorporates having fun to make sure their employees are enjoying the ride at Zazzle.