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Marketing Strategies for a Startup Website

Armen Berjikly, Experience Project
In conversation with: Julio Vasconcellos, Experience Project

Armen Berjikly, Founder and CEO of Experience Project, talks about different strategies to market a startup, particularly an Internet startup. Berjikly suggests linking to larger sites by building on open platforms such as Myspace and Facebook as well as finding your way into social identification tools such as Digg and StumbleUpon.