Though Expedia was able to address the base of Maslow’s pyramid, they did not address the customer’s higher needs. Using technology, Conley’s company was able to meet customer desires by tracking customer preferences in much the same way that Amazon and Netflix do. Upping the ante, Joie de Vivre went on to meet the customer’s unrecognized needs by giving each hotel its own unique personality.
Related
Lisa Alderson,
Genome Medical
Dare to Stretch Your Boundaries [Entire Talk]
Get out of your comfort zone and learn to be adaptable. Breakthroughs don't come from doing what you've always done.
Lisa Alderson,
Genome Medical
Dare to Stretch Your Boundaries [Entire Talk]
Get out of your comfort zone and learn to be adaptable. Breakthroughs don't come from doing what you've always done.
Gabriel Parisi-Amon,
Nebia Shower
A Burnout Manifesto [Entire Talk]
Allow yourself to pause work so you can reflect and decompress. The source of protection from burnout is grounded in your values.
Gabriel Parisi-Amon,
Nebia Shower
A Burnout Manifesto [Entire Talk]
Allow yourself to pause work so you can reflect and decompress. The source of protection from burnout is grounded in your values.
Tracy Chou,
Project Include
Debugging the Brogrammer Culture [Entire Talk]
Constantly ask yourself, 'Who's not in the room?" Championing diversity in tech will result in a more inclusive culture and better products.
Tracy Chou,
Project Include
Debugging the Brogrammer Culture [Entire Talk]
Constantly ask yourself, 'Who's not in the room?" Championing diversity in tech will result in a more inclusive culture and better products.
