Analyze Tech, Process, and Cost

Sarah Lamaison, Dioxycle

Sarah Lamaison, co-founder and CEO of Dioxycle, urges tech founders to ask the hard questions about their technology and process. She gives examples from her company’s journey to illustrate the importance of being open to taking a new path. Once a climate tech founder has found the right technology, she says, they shouldn’t assume people will be willing to pay more for it just because it’s sustainable.