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‘Be Passionate, But Patient’

Jay Kaplan, Synack

“Don’t just ride a trend, build a lasting company,” says Jay Kaplan, co-founder and CEO of cybersecurity startup Synack. Kaplan also advises aspiring entrepreneurs to hire employees and bring on investors and advisors who will propel a business forward. He emphasizes the importance of pursuing bold ideas, not boring ones, and staying committed: “Be passionate, but patient about the grand vision.”