Geoff Yang, founding partner at Redpoint Ventures, lays out measures he uses to identify and define attractive markets to enter. These measures include finding opportunities that are standing in "the path of progress," or that will change the economics of a current solution.

In response to an audience question, venture capitalist Geoff Yang explains the skills he values in entrepreneurs, particularly around technology startups. Yang describes the importance of getting the right mix between engineering knowledge and product knowledge that can serve as the voice of the customer within a venture.

Venture capitalist Geoff Yang examines some misconceptions he frequently sees and hears around starting companies and working with venture capital. These misconceptions relate to customer feedback, hiring experience over talent, and power plays by investors that target original founders.

Taking venture capital isn't for everybody, according to Geoff Yang, a founding partner at Redpoint Ventures. While companies who take on venture capital gain resources, unbiased expertise, and access to valuable networks, says Yang, entrepreneurs must understand that in exchange for these resources they will be giving up some ownership and control.

Venture capitalist Geoff Yang explains how successful entrepreneurs and investors have the ability to recognize patterns among disparate events, technological advances and changes in society.

"It's my belief that almost every model has been tried," says Geoff Yang, founding partner at Redpoint Ventures. Yang encourages entrepreneurs and investors to look across industries, and throughout history, to find analogous models to understand how a new venture's approach might succeed or fail.

Venture capitalist Geoff Yang dismantles some prevailing myths around startup founders, including starting a venture before developing an idea and skipping out on doing the "homework" of market and competitive analysis.