Entrepreneur and investor Reid Hoffman shares keys to lifelong personal growth, including network building, being adaptive and staying in a mode of "permanent beta."

Entrepreneur and investor Reid Hoffman outlines some of the pitfalls that commonly befall growing and enterprise-size companies in Silicon Valley.

Entrepreneur and investor Reid Hoffman articulates why individuals and companies who do not take intelligent risks will eventually marginalize themselves over time. Hoffman also describes the importance of holding and testing contrarian views.

Building relationships and an understanding for group dynamics are two of the benefits of choosing to work on teams over consulting, says entrepreneur Reid Hoffman. The LinkedIn co-founder also believes good companies implicitly understand great employees may eventually leave to start new ventures.

Entrepreneur and investor Reid Hoffman details what it means to be the entrepreneur of your own life and why accelerated changes brought on by globalization must be addressed when it come to people and technology.

LinkedIn Co-Founder Reid Hoffman explains it's important to be aware that while each decision you make may have benefits, you may also be missing out on breakout opportunities somewhere else.

As a serial entrepreneur who recently took LinkedIn through its initial public offering, Reid Hoffman knows investors and early employees have expectations around taking a company public. "When people invest in a company, they expect to have some liquidity in the stock, at some point," says Hoffman. He discusses why any company that goes public must be able to show they have their house in order on a quarterly basis, and why its leaders must choose a time that is right for future growth.

How do you set your mind to becoming a more effective entrepreneur? LinkedIn Co-Founder Reid Hoffman discusses these rules to help individuals looking to create new products and companies: 1) Look for disruptive change, 2) Aim high, 3) Build a network around your company, 4) Plan for good and bad luck, 5) Maintain flexible persistence, 6) Remember these rules are just rules of thumb by which you navigate.

Serial entrepreneur Reid Hoffman believes entrepreneurs are the modern pioneers of our age. In the current climate of technology change, market shift and globalization, entrepreneurs will create the products and organizations that will allow society to invent and adapt to the future, says Hoffman. He also discusses how the analogy of entrepreneurs as pioneers highlights the challenges of teaching entrepreneurship.

Serial entrepreneur Reid Hoffman understands the challenges of maintaining a solid customer experience as a company grows its user base. Although you may have a defined set of ideas you are building toward for customers, says Hoffman, users are individuals with different needs and interests. Hoffman uses an example from LinkedIn to stress the importance of testing new ideas and preserving user trust through your actions.

Serial entrepreneur Reid Hoffman describes the importance of entrepreneurs learning how to start a company with local focus and then scaling the offering on the global stage. In this clip, he shares an example from LinkedIn to illustrate this idea. Hoffman also suggests one of the best ways to learn this skill comes from sharing knowledge through networks of entrepreneurs.

As a co-founder of PayPal and LinkedIn, Reid Hoffman believes the importance of entrepreneurial education goes far beyond the founding of companies. All individuals may not go on to create startups, says Hoffman, but everyone will need to act more entrepreneurially going forward. Suggesting the era of the straight-forward career path is over, Hoffman articulates why individuals and companies create competitive advantage not through ideas, but by being the ones putting ideas into motion.

Serial entrepreneur Reid Hoffman explains why a person's view of how the world is changing should affect their decisions on taking risks. Although risky investments will not pay off in the first few months, according to Hoffman, the technology companies that succeed are committed to pursing these types of long term investments.

Serial entrepreneur Reid Hoffman says almost all successful startups will at some point reach the critical moment of pivot. Hoffman refers to these as "valley of the shadow" moments, when everyone on the early team wonders, "why did we think this is a good idea?" Hoffman uses examples from his experiences at PayPal and LinkedIn to share how a team pulls through these moments and hopefully avoids the death of a startup.