As Google’s first engineering director, Alberto Savoia led the team that launched Google’s revolutionary AdWords project. After founding two startups, he returned to Google in 2008 and he assumed the role of “Innovation Agitator,” developing trainings and workshops to catalyze smart, impactful creation within the company. Drawing on his book “The Right It,” he begins with the premise that at least 80 percent of innovations fail, even if competently executed. He discusses how to reframe the central challenge of innovation as a question not of skill or technology, but of market demand: Will anyone actually care? Savoia shares strategies for winning the fight against failure, by using a rapid-prototyping technique he calls “pretotyping.”
Related
Claire Hughes Johnson,
Stripe
Scaling Operations and People [Entire Talk]
Build a company that is ready to scale with a strong foundation of values, well-built operating structures, and a complementary team.
Claire Hughes Johnson,
Stripe
Scaling Operations and People [Entire Talk]
Build a company that is ready to scale with a strong foundation of values, well-built operating structures, and a complementary team.
Julia Collins,
Planet FWD
Opportunities in Climate Tech [Entire Talk]
To build a sustainable future, we need to focus on decarbonization - and the climate technology market is ripe with opportunity.
Julia Collins,
Planet FWD
Opportunities in Climate Tech [Entire Talk]
To build a sustainable future, we need to focus on decarbonization - and the climate technology market is ripe with opportunity.
Ben Collier,
The Farmlink Project
James Kanoff,
The Farmlink Project
Students Solving Hunger [Entire Talk]
As mission-driven nonprofits grow, they must stay anchored in their values and strengthen their community.
Ben Collier,
The Farmlink Project
James Kanoff,
The Farmlink Project
Students Solving Hunger [Entire Talk]
As mission-driven nonprofits grow, they must stay anchored in their values and strengthen their community.
