Forget market surveys, urges Alberto Savoia, Google Innovation Agitator Emeritus. He explains how to generate YODA – “Your Own DAta” – by building simple “pretotypes.” He demonstrates how IBM was able to test market interest in a speech-to-text program before building such a program was technically possible.
Related
Sophia Edelstein and Nathan Kondamuri,
Pair Eyewear
From Stanford Students to Co-CEOs [Entire Talk]
Mission and culture are essential to taking a company from its earliest days to unbelievable growth.
Video
51 minutes
Sophia Edelstein and Nathan Kondamuri,
Pair Eyewear
From Stanford Students to Co-CEOs [Entire Talk]
Mission and culture are essential to taking a company from its earliest days to unbelievable growth.
Clara Shih,
Salesforce.com
What No One Tells You About Entrepreneurship [Entire Talk]
Entrepreneurship is full of important decisions and unexpected paths, and it will change your life.
Video
48 minutes
Clara Shih,
Salesforce.com
What No One Tells You About Entrepreneurship [Entire Talk]
Entrepreneurship is full of important decisions and unexpected paths, and it will change your life.
Shiza Shahid,
Our Place
A Meaningful Entrepreneurial Path [Entire Talk]
Pursuing a meaningful mission can shape entrepreneurs, companies, brands and products.
Video
43 minutes
Shiza Shahid,
Our Place
A Meaningful Entrepreneurial Path [Entire Talk]
Pursuing a meaningful mission can shape entrepreneurs, companies, brands and products.