In this introductory video to the collection called, “Pitching: How to Make Your Story Compelling,” Author and Lina Group CEO Theresa Lina Stevens explains why pitching is such an important skill for any entrepreneur. Entrepreneurs pitch constantly to many different types of audiences. She gives the reasons most pitches fail and describes an alternative metaphor that more closely aligns with the primary objective of any pitch. She provides an overview of the three main components of a strong pitch. From here, you’ll find more in-depth explanations of each component in the companion videos within the collection.
Related

Annie Hockey,
Column
Reimagining Fintech [Entire Talk]
The banking industry poses complex regulatory challenges for fintech entrepreneurs — but the space is ripe for innovation.
Video
44 minutes
Annie Hockey,
Column
Reimagining Fintech [Entire Talk]
The banking industry poses complex regulatory challenges for fintech entrepreneurs — but the space is ripe for innovation.

Elise Densborn,
Splendid Spoon
From Customer to Co-CEO [Entire Talk]
Passion for a brand or industry can be an incredible starting point for gaining entrepreneurial experience.
Video
45 minutes
Elise Densborn,
Splendid Spoon
From Customer to Co-CEO [Entire Talk]
Passion for a brand or industry can be an incredible starting point for gaining entrepreneurial experience.

Dante Disparte,
Circle
Ethical Crypto Innovation [Entire Talk]
To build a better crypto industry, start with ethics.
Video
48 minutes
Dante Disparte,
Circle
Ethical Crypto Innovation [Entire Talk]
To build a better crypto industry, start with ethics.