Flucas Ventures founder and general partner Ashley Flucas explains that one of her key filters when vetting potential investments involves focusing on distribution and go-to-market strategy. There can be a danger, she finds, in getting too obsessed about the product itself, and argues that distribution channels might give you a better sense of the product’s true ability to scale. Also, she finds, focusing on distribution-related metrics allows her to pursue investments even in cases where she may not have a deep technical understanding of the product.
Related
John Felts,
Cruz Foam
Engineering Green Materials [Entire Talk]
To scale a technology, engineers need to think beyond the technology itself.
John Felts,
Cruz Foam
Engineering Green Materials [Entire Talk]
To scale a technology, engineers need to think beyond the technology itself.
Kristen Fortney,
BioAge Labs
Derisking Biotech [Entire Talk]
Biotech offers huge rewards for founders who approach risk strategically.
Kristen Fortney,
BioAge Labs
Derisking Biotech [Entire Talk]
Biotech offers huge rewards for founders who approach risk strategically.
Alfred Lin,
Sequoia Capital
Developing a Founder’s Mindset [Entire Talk]
Strategic founders pursue calculated risks and are willing to evolve.
Alfred Lin,
Sequoia Capital
Developing a Founder’s Mindset [Entire Talk]
Strategic founders pursue calculated risks and are willing to evolve.
