Strategy From Alibaba to the NBA [Entire Talk] Joseph Tsai, Alibaba Group with Tom Byers, Stanford University Watch Now 47 minutes Video
Strategy Leadership in a Crisis [Entire Talk] Heidi Roizen, Stanford University Watch Now 47 minutes Video
Strategy Scaling Starts with Agency Luke Sykora, Stanford University Read Now Chess piece climbing a ladder Article
Mike Rothenberg, Rothenberg Ventures Blue is Where You Should Be [Entire Talk] Mike Rothenberg, founder and CEO of Rothenberg Ventures, describes the entrepreneurial approach he took in starting his firm and how failures along the way were actually opportunities to reset. He also explains the business concept of red versus blue ocean, where the latter represents an uncharted market that entrepreneurs should swim toward at all costs. × Close Video Clips Mike Rothenberg, Rothenberg Ventures Blue is Where You Should Be [Entire Talk] Mike Rothenberg, founder and CEO of Rothenberg Ventures, describes the entrepreneurial approach he took in starting his firm and how failures along the way were actually opportunities to reset. He also explains the business concept of red versus blue ocean, where the latter represents an uncharted market that entrepreneurs should swim toward at all costs. Video Clips 4 minutes No One is Just a Resume 2 minutes Invite Honest Feedback 2 minutes Great Founders Build Support 2 minutes Entrepreneurship and Improvisation 3 minutes Structuring Interactions for Alignment 4 minutes Swim Toward Blue Oceans 3 minutes Don't Wait to Give Back View Video Clips
Clip 5 of 7 Clip 5 of 7 from: Blue is Where You Should Be [Entire Talk] Mike Rothenberg, Rothenberg Ventures Structuring Interactions for Alignment Mike Rothenberg talks about turning "one shot" business interactions, where the relationship ends once the goal is achieved, into "multi-shot games" that extend collaborations. The founder and CEO of Rothenberg Ventures says the key to empathizing and creating win-win solutions is to first understand that "everyone is rational" and incentive driven.
Mike Rothenberg, Rothenberg Ventures Blue is Where You Should Be Mike Rothenberg, founder and CEO of Rothenberg Ventures, describes the entrepreneurial approach he took in starting his firm and how failures along the way were actually opportunities to reset. He also explains the business concept of red versus blue ocean, where the latter represents an uncharted market that entrepreneurs should swim toward at all costs.
Clip 6 of 7 Clip 6 of 7 from: Blue is Where You Should Be [Entire Talk] Mike Rothenberg, Rothenberg Ventures Swim Toward Blue Oceans Mike Rothenberg encourages entrepreneurs to avoid "red oceans," a business-strategy term for cutthroat markets where competitors struggle for incremental gains. The CEO of Rothenberg Ventures says entrepreneurs should instead swim toward blue oceans, rivers and ponds, while developing the instincts to discover these emerging, wide-open markets.
Clip 4 of 5 Clip 4 of 5 from: Simple Rules for a Complex World [Entire Talk] Kathleen Eisenhardt, Stanford University Rules for Time Kathleen Eisenhardt, co-author of "Simple Rules: How to Thrive in a Complex World," talks about how simple rules can be based on timing to dictate when to act, especially in situations when getting things done matter, when getting started is difficult or when it's easy to lose momentum. Eisenhardt is a professor of management science and engineering at Stanford.
Clip 3 of 5 Clip 3 of 5 from: Simple Rules for a Complex World [Entire Talk] Kathleen Eisenhardt, Stanford University Boundary Rules for Lawbreakers and Moviemakers Stanford Professor Kathleen Eisenhardt, co-author of "Simple Rules: How to Thrive in a Complex World," describes the concept of "boundary rules," which aid decision-making in situations requiring a "yes" or "no," when options are mutually exclusive or too many alternatives exist. She shows how burglars and moviemakers alike use boundary rules to guide their decisions.
Kathleen Eisenhardt, Stanford University Simple Rules for a Complex World Develop shortcut strategies to reduce unnecessary complexity and achieve focused goals.
Clip 1 of 5 Clip 1 of 5 from: Simple Rules for a Complex World [Entire Talk] Kathleen Eisenhardt, Stanford University What Are Simple Rules? Stanford Professor Kathleen Eisenhardt, co-author of "Simple Rules: How to Thrive in a Complex World," outlines the basic commonalities of the simple rules that worked for the individuals and organizations she and MIT Senior Lecturer Donald Sull write about in their book: They are specific to a person or situation, but go beyond platitudes, and are limited to a few so they are easy to remember.
Kathleen Eisenhardt, Stanford University Simple Rules for a Complex World [Entire Talk] Develop shortcut strategies to reduce unnecessary complexity and achieve focused goals. × Close Video Clips Kathleen Eisenhardt, Stanford University Simple Rules for a Complex World [Entire Talk] Develop shortcut strategies to reduce unnecessary complexity and achieve focused goals. Video Clips 4 minutes What Are Simple Rules? 3 minutes Crafting Simple Rules 2 minutes Boundary Rules for Lawbreakers and Moviemakers 2 minutes Rules for Time 3 minutes Simple Rules Coordinate People View Video Clips
Clip 5 of 5 Clip 5 of 5 from: Non-Linear Path to Leadership [Entire Talk] Kyle Forster, Big Switch Networks Commit and Focus Your Efforts "You have to quit a lot of things, and you have to quit a lot of them early, in order to find one thing you want to stick with," explains Kyle Forster, co-founder of Big Switch Networks. The challenge isn't determining what you want to excel at, but deciding what you have to give up along the way, he explains.
Clip 3 of 5 Clip 3 of 5 from: Non-Linear Path to Leadership [Entire Talk] Kyle Forster, Big Switch Networks Convince the Visionaries First Big Switch Network's Kyle Forster explains how his experience with successfully introducing new products into the market mirrors lessons from the highly acclaimed book "Crossing the Chasm," by Geoffrey Moore, who asserts that the key to launching a disruptive technology is to win over customers known as "visionaries" before approaching the "early adopters."
Clip 8 of 8 Clip 8 of 8 from: Impact Will Keep You Motivated [Entire Talk] Ron Gutman, HealthTap Seeing Competition Differently HealthTap Founder and CEO Ron Gutman describes how his business strategy is not fueled by competition, but is instead focused on user experience and advancing innovation. He says he thinks about how competitors could be potential business partners that could be empowered through HealthTap's resources.
Clip 4 of 8 Clip 4 of 8 from: The Startup Journey: A Marathon, Not a Sprint [Entire Talk] Joshua Reeves, Gusto See the People in Processes Joshua Reeves, co-founder and CEO of ZenPayroll, says entrepreneurs entering a new industry should see their outsider's perspective as a strength, "as long as you know what you don't know." Beyond the tax laws and compliance issues around payroll, Reeves says true meaning comes from appreciating the ritual of rewarding people for their work and employers recognizing the effort.
Clip 7 of 8 Clip 7 of 8 from: The Startup Journey: A Marathon, Not a Sprint [Entire Talk] Joshua Reeves, Gusto A Leader’s Responsibilities ZenPayroll's Joshua Reeves shares his perspective on how a CEO's time is best spent on setting direction and strategy for a business, deciding how the company organizes in teams and communicates, and lastly, leading by example. Reeves also emphasizes the importance of becoming a strong interviewer.
Clip 5 of 8 Clip 5 of 8 from: Putting Startup Success in Perspective [Entire Talk] John Collison, Stripe User Passion as Metric John Collison, co-founder and president of the "developer-friendly" payment system Stripe, says the company realized that its product had potential for greater success after seeing the intense passion of early customers. He explains how that level of attachment became a better measure of success than more traditional, lagging metrics such as revenue or user numbers.
Clip 3 of 6 Clip 3 of 6 from: Making Complicated Things Simple [Entire Talk] Alon Cohen, Houzz An Immigrant’s Perspective Houzz's Alon Cohen, who emigrated from Israel, describes the isolation he first felt from not having the same shared experiences as his American co-workers. He then says a colleague reframed Cohen's situation, of coming to the United States and succeeding in Silicon Valley, as the epitome of the proverbial "American dream."
Clip 6 of 6 Clip 6 of 6 from: Making Complicated Things Simple [Entire Talk] Alon Cohen, Houzz Keep Investing in the Future Houzz's Alon Cohen discusses the importance of investing in a business's future to remain competitive. In addition to exploring new technologies that could enhance product, Cohen says his company strategically researches what additional needs current customers have that aren't yet being met.
Clip 1 of 5 Clip 1 of 5 from: Growing a Creative Company [Entire Talk] Jeanne Gang, Studio Gang Architects Adopt a Project Jeanne Gang, founder and principal at Studio Gang Architects, discusses how her firm occasionally takes on projects not presented by clients, simply to work on problems that her team finds important and interesting. She also talks about the value of seeking public input to inform the team's work.
Clip 5 of 6 Clip 5 of 6 from: Nailing the Hard Things [Entire Talk] Ben Horowitz, Andreessen Horowitz Disrupting the Venture Capital Industry Ben Horowitz, a founding partner of Andreessen Horowitz, describes how his venture capital firm went from industry newcomer to a leader in the Silicon Valley ecosystem in just a few years. In conversation with Stanford Engineering Professor Tom Byers, Horowitz says his firm built brand recognition through aggressive marketing and broke into the top tier with an innovative approach to staffing, salary and advisory services.
Clip 4 of 4 Clip 4 of 4 from: Consumers and Brands in the Digital Age [Entire Talk] Tina Wells, Buzz Marketing Group Know Your Total Market and Target Market Buzz Marketing Group Founder and CEO Tina Wells explains the necessity of objectively understanding a market and verifying demand before developing a product. She also says a lack of potential competitors in a market doesn't guarantee success: "Consumers can choose to do nothing. There's always competition."
Clip 1 of 5 Clip 1 of 5 from: Seeking the Full Potential of Education [Entire Talk] Jennifer Carolan, New Schools Seed Fund Impacting Education Through Entrepreneurship Jennifer Carolan, co-founder and managing director of the NewSchools Seed Fund, recounts how she came to invest in early-stage technology companies as a way to affect broad, positive change in K-12 education. In conversation with serial entrepreneur and Stanford course instructor Steve Blank, Carolan explains how innovation is needed throughout the education system.
Clip 5 of 7 Clip 5 of 7 from: Life is Too Short for Bad Software [Entire Talk] Lewis Cirne, New Relic A Smoother Business Model New Relic Founder and CEO Lew Cirne says his company's business model incorporates both individual subscriptions and enterprise licensing as a way to smooth out revenue flow. In conversation with Stanford Engineering Professor Tom Byers, Cirne also says that a product's simplicity is key if it is to spread throughout a market, and that a firm's business model can guide product design.
Lewis Cirne, New Relic Life is Too Short for Bad Software Lew Cirne, founder and CEO of New Relic, discusses his experiences as a serial entrepreneur, in conversation with Stanford Engineering Professor Tom Byers. Cirne talks about finding one's strengths as a leader, the challenge of discovering a company's second act, and why the best engineers must possess real empathy for the users of their products.
Clip 1 of 6 Clip 1 of 6 from: The Power of Not Knowing [Entire Talk] Liz Wiseman, Author Experience Can Create Blind Spots Leadership educator and author Liz Wiseman warns of people's tendency to fill in gaps in knowledge by assuming things based on previous experiences. If people think they recognize a pattern, Wiseman says they may stop seeing new data points, perspectives and possibilities.