Get ready for a new eCorner experience!
Later this summer, eCorner will become part of the website for STVP, the Stanford Engineering Entrepreneurship Center. You'll be able to access all eCorner content at Existing links and bookmarks will redirect. Sign up for our newsletter to stay in the loop!

Supercharge Your Pitches with Storytelling

Stephanie Lampkin, Blendoor
In conversation with: Emily Ma, Stanford University

Blendoor founder and CEO Stephanie Lampkin advises founders to weave a compelling story when speaking with potential investors. She explains how she developed an instinct for storytelling while growing up in a Black church, and cites research showing that listeners are more likely to remember stories than a series of facts. A pitch, she adds, should always answer three questions: Why is this a problem? Why am I the right person to solve it? And: Why is this a big deal right now?