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Good Friction [Explicit]

Bob Sutton, Stanford University
and Huggy Rao, Stanford Graduate School of Business
In conversation with: Emily Ma and Ravi Belani, Stanford University

Bob Sutton, Stanford professor emeritus of management science and engineering and co-author of “The Friction Project,” observes that friction isn’t always bad. He gives the example of a military employee who successfully pushed back against using a non-FDA approved device invented by Elizabeth Holmes, who has since been discredited because the device didn’t work.